About Kristy
As a kid growing up in a small town in Utah I couldn't imagine that one day I'd be living in a condo in Atlanta working as a professional writer. But here I am. So, as we say in the South, I'm blessed.
These days, I help brands like Delta, Microsoft, Indeed, NCR, ADP and many more tell their stories. Beyond taking the lead and delivering dazzling copy, I’ve managed other creatives, redirected messaging, honed strategies, worked with SMEs and pushed envelopes.
Wrote a script for an internal campaign that was quickly viewed over 60,000 times
Created a case study for an international commercial real estate company about one of the largest Atlanta-based real estate deals on record
Saved a product launch from going off the rails by redirecting messaging and aligning SMEs
Over the course of 1.5 years, helped a major brand’s identity go from product- to human-centric (with brand dimensions like “trust” and “affinity” showing marked improvements).
When I’m not working, I’m writing screenplays, spending time with friends, hitting a little yellow ball into boxes (and captaining my tennis team)—and learning that laughter every single day is a must.
